From Bagel Dreams to Brand Icon: Building a Craveable, Unstoppable Brand

Join Jeff as he shares the journey from baking bagels in his home kitchen to building a cult-favorite brand with a fast-growing franchise network. Learn how to craft an authentic, unforgettable brand story, create customer loyalty that fuels expansion, and stand out in a crowded market — all while staying true to your vision. Whether you’re just starting or scaling up, this session will leave you inspired and equipped with practical strategies to make your brand the one everyone’s talking about (and craving).