Fernando López de Castilla, CFE

Global Opportunities in Franchising - Needs, Trends & Solutions

Fernando López de Castilla, CFE, is Founding Partner at GNF Worldwide, the leading global franchising firm, with corporate offices in Miami, Mexico City, Lima, Santiago, Madrid, London, Riyadh, Dubai, Shanghai, and Melbourne. A Certified Franchise Executive by the International Franchise Association (IFA) and a Harvard Business School venture capital expert, he is the author of the "La Biblia de las Franquicias" saga (Grupo Planeta, 2019, 2023). From his roles in GNF Worldwide, Formula X and the IFA''s International Committee, Fernando fights for the professionalization and democratization of franchising worldwide.

This seminar, led by Fernando López de Castilla, CFE, Founding Partner of GNF Worldwide, a thought leader in global franchising, will explore opportunities and emerging trends in the franchise industry. With his extensive experience and track record globally, Fernando will offer strategies and solutions for brands to adapt and grow in international markets. Attendees will learn how to identify and leverage global needs, implementing effective strategies to expand their business worldwide. An essential event for franchisors, investors and entrepreneurs with an international vision and looking to create global impact.