Monica Harrigill & Ray Harrigill

Husband-and-wife team Ray and Monica Harrigill have spent 30 years building businesses together—and they don’t always look at opportunities the same way. In this candid and engaging session, they share the two perspectives that have shaped The Sunray Companies: how Ray evaluates whether a franchise is worth owning and how Monica builds the people, culture and operating systems that allow it to scale.

Drawing on three decades of successes, mistakes and lessons across multiple franchise brands and industries, they’ll share how they evaluate franchise opportunities, what they’ve learned about multi-unit growth, and how they integrate very different brands into one organization without diluting what makes each brand successful. Attendees will leave with practical questions for evaluating a franchise, lessons from what Ray and Monica got right—and wrong—and a framework for moving from simply owning multiple locations to building an enterprise that can grow beyond its founders.