Speakers

William Forester is Chief Revenue Officer of Local Hero Holdings, where he leads revenue, sales, and marketing across the company's ad-subscription and performance marketing businesses. Local Hero builds and runs local marketing for franchise systems at the unit level — more than 8,000 digital campaigns for nearly 500 franchisees across brands including Five Guys, Culver's, Tropical Smoothie Cafe, and Total Wireless, driving millions of visits to ordering, hiring, and customer-nurturing sites. That work gives William a ground-level view of what separates systems whose owners ramp quickly from those whose owners stall: the local marketing support, tools, and expectations a brand sets before an owner ever opens the doors. He joined Local Hero in 2021, became Managing Director in 2022 and has doubled the business every year since. In 2025 the company merged with Visiqua to form Local Hero Holdings, where he now leads revenue across all lines of business.