From Real Estate Investor and Banker to Multi-Unit Franchisee

25 Sept 2026
Theater 4
What does it take to scale a franchise portfolio when you have no salon industry experience? In this session, multi-unit franchisee Alex Bello shares how a background in finance and real estate led him to Phenix Salon Suites, why he viewed the model as a unique property management opportunity, and the lessons he's learned while building a growing portfolio of salon suite locations.
Speakers
Alex Bello
Alex Bello, Phenix Salon Suite Franchisee - Phenix Salon Suites